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Small automations for your website or shop

The follow-ups that slip when you are busy: a reminder before an appointment, a nudge on an unanswered quote, a note when stock runs low. Each is set up once and looked after monthly, with a live example you can step through before you spend anything.

Setup from £100, then from £15 a month
A working example for each, on a demo site
You choose the wording and the timings
Added to a website, shop or care plan

Ask about an add-on

Most small businesses lose a little here and there: a quote that nobody chased, a customer who forgot their appointment, a basket left behind, stock that ran out unnoticed. None of it needs a large system. It needs a small, dependable routine that runs every time.

Try it before you buy it

Each demo site has an /automations/ page. It shows the exact messages a customer would get, step by step, and a button to move time forward so you can see the reminder or the follow-up arrive. The businesses are made up, nothing is sent and nothing you do there is stored.

How it works

You pick the ones that fit. Most sites need one or two, not all seven.
We agree the wording, the timings and the stop rules (for example, a basket email stops the moment the customer buys).
I set it up and test it on your site with test orders or bookings before it touches a real customer.
Monthly care keeps it running. If something fails, you hear about it rather than finding out later.

The menu

Add-on	Setup	Monthly
Abandoned-basket recovery Emails shoppers who left items in their basket, once or twice, and stops as soon as they buy. For: online shops. Try it on the shop demo	£250	£35 a month
Stock and failed-payment alerts Tells you when stock runs low or a payment fails, so you hear before a customer does. For: online shops. Try it on the shop demo	£150	£20 a month
AI product descriptions, approved by you Drafts product descriptions from your own product data. You approve each one before it is published. For: online shops. Try it on the shop demo	£150	£45 a month
Weekly summary One email each week: orders, enquiries or bookings, and what needs your attention. For: any site. Try it on the shop demo	£100	£15 a month
Booking reminders and confirmations Confirms each booking and reminds the customer beforehand, to cut missed appointments. For: booking businesses. Try it on the barber demo	£200	£15 a month
Review requests Asks for a review a day or two after a visit or order. It does not ask twice, or ask anyone who has already left one. For: booking businesses and shops. Try it on the barber demo	£150	£25 a month
Quote chasing Nudges unanswered quotes after the days you choose, and shows you which are still open. For: trade and service businesses. Try it on the trade portal demo	£200	£35 a month

Others, such as no-show follow-up, back-in-stock alerts, balance reminders and invoice chasing, are shown on the demo sites and priced after a short call. Not VAT registered.

What they won’t do

They won’t promise results. A reminder reduces missed appointments for some businesses; I can’t tell you by how much for yours in advance.
They won’t write to customers you haven’t told them to. Messages follow the wording and timings you approve, and respect unsubscribes and consent rules.
AI drafts stay drafts. Product descriptions are suggested, never published until you approve them.
They aren’t free to run. Email and text services have their own costs, paid directly by you.

A good fit if…

you have a website or shop and a few routine follow-ups that rely on someone remembering
you want to see it working before you commit
you’d rather pay a small monthly amount than add another subscription to manage

Not sure which? Tell me what keeps slipping and I’ll say which add-on is worth it, and which isn’t. The first call is free.

For a whole business process rather than a single follow-up, see automation & AI integrations. To see the demos these examples live on, see the demo sites.

Before you ask

Do I need a new website to use them?

No, but they need a site I can connect to: WordPress, WooCommerce or Shopify. I’ll check yours on the first call.

Is anything stored on the demo pages?

No. The demo pages show examples with made-up businesses. Nothing you press is sent or saved.

Who pays for the emails or texts?

You do, directly to the email or text provider. I don’t mark that up. For most small sites it is a small amount.

What about customer data and consent?

Messages go only to customers who have a reason to expect them, such as an order or booking, with an unsubscribe where the rules require one. We agree this before anything is switched on. I’m not a lawyer, so for marketing messages check your own obligations.

Can I stop?

Yes. Add-ons are on care-plan terms: a three-month minimum, then 30 days’ notice.

Tell me what keeps slipping. I’ll tell you whether an add-on is worth it, including when it isn’t.