WordPress · ACF Pro
The Harbour House (opens the demo site)
Small hotel and restaurant
An independent hotel with rooms, menus, weddings and events, managed from simple fields, with an enquiry assistant that knows when to hand over.
Answer the same forty questions once
Every hotel, pub and holiday park answers the same short list constantly: breakfast times, towels, pool hours, parking, dog policy, is the kitchen still on. An assistant that selects from your approved answers and routes uncertain questions to a person can take that load off reception. Matching and handover need testing before guests rely on them.
Setup from £1,450 (£1,150 with a new website) · care £150 a month, or £75 added to a care plan · AI running costs paid direct
Try the demoAI here is a productivity tool, not a headcount decision. It answers the straightforward questions fast, and routes everything else to a person, so people spend their time where it actually creates value.
Different lists, same shape
A hotel: what time is breakfast, and until when · when does dinner service start · do I get fresh towels daily · what time can I check in, and can I leave bags earlier · pool opening hours · is there a gym · is parking free and on site · how do I get there from the station · is there a bar, and how late · do you allow dogs · what's the wifi code.
A pub or restaurant: are you serving food right now · when does the kitchen close · do you take walk-ins · is there a children's menu · is there a beer garden · is it dog friendly · do you do Sunday lunch and until when · is there a vegan option · are you showing the match.
A holiday park or self-catering let: check-in and check-out times · is bedding provided · is the hot tub included and how does it work · which shops are nearby · is there phone signal · can we arrive late · is there a shop on site.
Many of these have a routine answer, provided the information is current and the question is understood. Exceptions and safety questions need a person. Keeping the approved answers up to date is part of running the service.
It refuses on purpose
- Allergens and dietary safety. The only correct answer is to put the customer in touch with the kitchen.
- Medical, legal or eligibility questions. Same principle.
- Anything involving money moving. Refunds, cancellation charges, disputes: it can explain the policy; it doesn't apply it.
- Complaints. A complaint reaching a bot is a complaint escalating. Straight to a person.
- Availability and bookings, unless it's genuinely wired into the booking system.
Approved answers, tested matching
A person writes and approves the answer text. The matcher selects an existing answer; it does not compose a new policy. Uncertain matches and excluded topics route to a person. Selecting the wrong approved answer is still possible, so testing, question review and current source information matter.
If I built your site, the answer set lives in your own WordPress, edited in the same place you change the room descriptions. We agree what questions are logged, who can see them and how long they are kept. Reviewing those questions can show what your website is missing.
Know where guest messages go
The plugin runs alongside your website. If an external matching service is configured, question text is sent to that provider. Before processing begins, we agree the provider, account terms, retention, access and the information it may receive. Local matching is an option where the infrastructure and testing support it; it is not an automatic promise that every integration stays on your server.
You keep control of the website and accounts. Hosting, AI-provider and other running costs are agreed separately, with a named contact and support scope.
The assistant on three demo sites
The same plugin, with each site’s own approved answers and the same guards. All demo sites
WordPress · ACF Pro
Wrenhollow Cottage (opens the demo site)
Holiday cottage
A holiday let taking direct bookings: live availability, seasonal prices, the full price before booking, and an owners’ calendar.
WordPress · ACF Pro
Vellacourt (opens the demo site)
Luxury hotel group
Eight hotels across Britain and Europe, with a booking flow, members’ area and a page for every restaurant, spa and event space.
Send me the questions you answer most
Send me the ten questions your team answers most often. I’ll show you how the assistant would answer each one, and where it would hand over to a person. If I build or look after your website, the answers live in the same WordPress you already edit.
A clear route.
One connected process.
Good delivery starts before anyone builds. I work through the business need, the people involved and the systems already in place, then turn that into a scope you can make decisions against.
We agree priorities, responsibilities, milestone costs and what a finished result must do. As the work moves forward, I keep decisions and changes visible, coordinate the people delivering it and check the result against the brief.
You finish with more than a launch: documentation, clear ownership and a practical handover so your team can use and maintain what has been built.
Talk through your projectHave a project in mind, or something that needs untangling? Start with the situation.